Background info on UHD Makeup:

UHD and 4K film, television, and photography have around four times the resolution as standard HDTV, which was itself up to five times the resolution of its standard-definition counterparts. The advance in technology therefore dictates that in the makeup industry, it will never again be enough to gauge by what looks good to the human eye. We need makeup specially formulated to look great in ultra high resolution (aka: Ultra High Definition). This is the inspiration behind our UHD makeup line and the high standards we set for all of our products.

What Exactly is UHD Makeup?

How is Graftobian’s UHD Makeup Different?

Every blemish, wrinkle, or crease will be picked up with a UHD or 4K camera which means a heavy-looking foundation is not the right choice when standing in front of UHD lenses.

Graftobian foundation pigments are triple-milled in order to micronize the colors for UHD color cohesion. This micronization of the pigment base also allows for more pigment to be held in suspension by a thinner substrate (the the part of the formula that holds everything together). The resulting product is smooth, lightweight, invisible to the camera, but still a full coverage makeup.

In addition to foundations, our powders are also triple milled to the finest and smoothest consistency, which helps deter detection by UHD cameras. In addition, the micronized texture of mineral pigments will not settle into pores.

Our high-definition line includes creme and airbrush makeup, pressed and loose powders, pencils and lipsticks. All of these can be combined in a variety of ways to camouflage any visible imperfections, all while appearing invisible. All of the formulas, pigments, and shades that we manufacture are designed specifically to blend with any skin color and type, seamlessly.

Why Choose UHD Makeup?

Our UHD line, as well as our compatible skin care line, is excellent for keeping your skin properly moisturized. Traditional makeup settles into the creases and cracks of dry skin, but Graftobian UHD makeup increases hydration, and reduces the appearance of wrinkles.

It is vital to make the switch to high-definition makeup if you are ever in front of a camera. These formulas make skin appear smooth and uniform by softening any imperfections, plus they feel wonderful on your skin!

While other cosmetics on the market today feature wrinkle-concealing, or light-reflecting components, they also tend to contain silicone or silicone derivatives which will not achieve the same flawless look that you get from our UHD makeup solutions. Silicone formulations might look good for an hour but they don’t tend to last. Graftobian UHD makeup stays where you want it all day long!

Begin with a concealer, or foundation, that is specifically designed for use with UHD cameras. This is usually where you will see the greatest impact. If you are concerned about the appearance of your skin for important photos —weddings, for example— UHD foundation is the perfect choice to help you look your best.

All of our products are made right here in the USA, which allows us to closely monitor quality and provide you with the finest UHD makeup products, at the most affordable prices. Our products are cruelty free and many of them are fragrance free and vegan as well!

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